Breakout Session

From $100M+ launches to Smartsheet playbooks: Scaling efficiency and ROI

Wednesday, Nov 5 | 2:00PM - 3:00PM

Details

In this session, we’ll unpack a recent $100M+ launch that ran primarily on a Google-based stack and show how Smartsheet playbooks can take efforts like this even further. You’ll learn how adding Smartsheet on top of existing tools streamlines workflows, reduces friction across teams, and amplifies profitability.

Content Track

Business insight & impact

User Level

Introductory

Industry

All Industries

Speakers

Michael Tirrell

Michael Tirrell is the Founder of Four Score Solutions, a Platinum Smartsheet Partner focused on helping enterprises scale fast and sustainably. With over a decade of experience advising large-scale organizations, Michael has led transformational implementations across tech, healthcare, and finance, guiding clients from fragmented spreadsheets to unified work management platforms. Known for his focus on measurable ROI, he specializes in deployment frameworks, workflow automation, dashboard analytics, and adoption strategies that move the needle. Michael’s clients span Fortune 500s to high-growth startups, and his leadership is driven by a belief: clarity, process, and transparency - not just tools - are what drive exponential growth. At ENGAGE 2025, he’ll share playbooks for operationalizing success and scaling systems that support real business outcomes.